MEDIA PLACEMENT
Bank Jawa Barat Digital Coverseat Placement
As Enesis Group’s product suits daily use, their main aim is to maintain the brand top of mind, therefore constantly reminding the audience about their presence
As each Jakarta – Bandung trip took 3 hours, West Java Bank very much interested to tap to Argo Parahyangan, (Route: Jakarta – Bandung, Bandung – Jakarta)
Argo Parahyangan Route isn’t only crowded when it’s the Hari Raya, but to accomodate daily travelers between two cities. Travelers profile ranges from vacationers to business trips.
Placements on these Intercity Trains spans the full year and extendable every year to retain top of mind among West Java travelers.

"
Argo Parahyangan caters to Jakarta - Bandung crowded Train Travelers. Tapping to the demography that matches Bank's operational area
Amanda Fitri, Client Service, Cplus