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McDonald’s National Breakfast Day Programmatic Ads @ Commuterline TV

By April 26, 2020 No Comments
MEDIA PLACEMENT

McDonald’s National Breakfast Day Programmatic Ads @ Commuterline TV

MacroAd as Integrated Advertising Media Out of Home Environment entrusted by McDonald’s Indonesia through OMD Indonesia to boost National Breakfast Day Campaign

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Ads message broadcasted in Commuterline TV will adjust depending on the correlation train position & following train station to point the nearest McDonald's outlet

Rahul Divay , General Manager OMD Indonesia

To support such campaign, McDonald’s through OMD Indonesia developed Programmatic Contextual Ads with MacroAd;

By placing breakfast menu McDonald’s during selected Morning Slot,  As well as integrating HTML5 Map Placeholder as responsive widget